Hello, I’m Lucía Freitas and I recently finished my Degree in Digital Design and Creation at Universitat Oberta de Catalunya (UOC).
​
During my formation I worked in multiple projects from different areas in the field of design: Branding and visual identities, UX/UI, Editorial Design, Signage, Art Direction, etc.
​
My design process is lead by both strategy and intuition. I always try to understand the essence of each project in order to create consistent and aesthetically pleasing visual solutions. During the creative process, I pay a lot of attention to the conceptualization phase. I believe every great design begins with an even better concept.
​
Aside from design, I have a wide range of interests, such as photography (both digital and analog), fashion, psychology, music, and so on. Traveling is a big source of inspiration for me.